Absorbing your members into the community is an important task. First impressions always last and you want to make sure that each member gets the right treatment from the get go. BUT, as a community manager you don't always have the time to reach every single member. That's where Membership Emails come in to play.
You have an automated email for each step of your member onboarding.
We have created templates to make it a little easier for you, though you can edit them and change them as you wish to give it the feel of your community.
Here are the Emails in our suggested sequence, you can also turn each one on and off to suit your needs.
To set up your membership emails go to your Group Settings area:
First, ask yourself how you are inviting members to come on board.
1. Invitation to join group
You can set an "Invitation to join the group" email that would reach the member you added automatically as soon as you add them to the community by uploading a member list, list of emails, or one at a time.
You can modify the text, add merge tags to make it more personal and any links you want to share with them.
TIP: This is a great email to give your member all the information they need to stay in touch with the community and stay updated.
2. After Registration Complete
If getting into the group requires manager approval, members will receive this email once they submit the registration form. If the group does not require approval, skip to the 5th email.
Remember, if your community is approval-based (meaning that checked the "Joining the group requires manager's approval" checkbox in the Permissions tab in your group settings area) then you are manually approving members into the community.
3. "Application Approved" email
This email will be automatically sent to members whom you manually approve into the group.
This is your opportunity to give some important info about the group to your member.
This template has all the unique links you need to provide your member so that they can follow and engage with the group the way that they choose. You can modify and change this email as you like.
4. "Application Declined" Email
The final membership email is the "Application Declined" email. In case you choose NOT to approve a member in to the community, and you manually Decline them, this email will be automatically sent to them informing them that their application was not accepted at this time.
5. Welcome Email
This email will be triggered when a new member enters the group’s lounge for the first time. Use this email to introduce yourself and the group, get your members to download the mobile app, and share any calls to action or next steps your members can do now that they are part of the group!